The weekend was held in the 10th arrondissement, the new edition private sale of the MEA.
The idea was simple but brilliant: gather in one place ethical 22 brands offering visitors their old collections and sometimes present at bargain prices.
An interesting project initiated by the AME (Association Actors Fashion Ethic).
But what is primarily the MEA ?
The MEA is a consortium of brands of ready-to-wear and accessories having to work as a common point for collection development respectful of the man and the earth.
SOUL is:
- 1 acronym: Actors Fashion Ethic
- 8 brands fashion that joined under a strict code of ethics
- 1 goal: to encourage the professionalization and brand development
members - three strands of action : pooling, building approaches to social responsibility and environmental, and some events. List of brands
adherent: Veja, Ideo, Tudo Bom?, Altheane, Ethos, EnvãO, Skin Ethics, Cruselita.
If you are a (e) used to (e) "Counter Audrey", it does you will not escape that, at present, in France, it remains very difficult for a young brand to ethics make inroads into the fashion market. SOUL contributes to promote the commercial development of its brands members.
Among the brands this weekend we note, Sobosibio and his creations very home-wear, Zaza Factory proposing his bags last 2 collections at half price, Numanu that will soon disappear, and therefore sought to liquidate its inventory ... of course these were the inevitable Ethos and Ideo .
heart Among my favorite, I would hold All Paris, this young French brand (the exotic origins: a mixture of America and Vietnam), ultra feminine and current. Production side, All focuses on the quality of his creations, his choice of materials and its partners . Details are handmade and finishes compete those of haute couture. The brand uses only natural materials. Finally, All pre-finances part of its productions and works in partnership with workshops ethical .
Easy Frog also and these bags and pouches very fresh and colorful organic cotton . A perfect gift idea for the approach of Christmas. Feel free to take a turn on their website.
Anyway, you'll understand that the place was conducive to shopping! Despite being relatively reasonable, I must confess to still exceeded my budget!
Let me also introduce my latest acquisitions !
T'shirt man : Olow (16 euros)
Vest : Numanu (15 euros)
cotton scarf : Sobosibio (10 euros)
Scarf : Sobosibio (18 euros)
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